Marketing & Digital Marketing
September 22, 2021 2021-12-14 6:41Marketing & Digital Marketing
Marketing & Digital Marketing
With our job guarantee program you will learn all the necessary theories behind marketing, and digital marketing. Obtain the skills you need to be successful in the world of commerce. Be able to analyze the market and develop effective marketing strategies through our trendy internship programs and creative projects. become proficient at SEO, PPC social media management, E-mail marketing etc. Our placement team works hand in hand with our mentors to make sure you get the perfect marketing job for you.
OVERVIEW OF THE PROGRAM
No matter how good your goods or services are, you need to convince people to buy them. Marketing is the medium through which this goal is attained. Marketing refers to the process an organization undertakes to engage its target audience, build strong relationships to create value in order to capture value in return. It is one of the primary components of business management and commerce. Similar to marketing, digital marketing is the process of getting the awareness of your product to your target audience.
Live Training Sessions
Distinguished Mentors
Internship Experience
Industry Relevant Projects
LMS Access
Professional Certifications
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Paid Internship
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Projects
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Job Assistance
Skill Covered
- Market Research & Analysis
- Retail Marketing
- Blog marketing
- Subliminal Advertising
- SMM, Analytics, SEO, SEM
- Email Marketing
- PPC Management & Google AdWords
Key Features
- Interactive Sessions with Distinguished Mentors
- 200+ Hours of Online Sessions
- Flexible Payment Model
- Certifications From Internationally Renowned Universities
- Practical Exposure Through Industry-Relevant Projects and Internships
- Mock Test / Mock Interviews to Make you Interview Ready
- Career Counselling
- Resume Building Assistance
CURRICULUM
Our training curriculum contains concepts starting from scratch to advanced level for helping freshers excel their careers.
Marketing
- Introduction to marketing
- Why marketing is important
- Production concept
- Marketing mix
- Difference between sales and marketing
Introduction to digital marketing
- What is digital marketing?
- Digital marketing analytics.
- Connection between digital marketing and marketing
- Using digital marketing to drive sales
Market Research & Analysis
- What is market research?
- Why is market research important?
- Identifying market trends.
- Evaluating customer habits.
- Target Demographics.
Developing a Marketing Plan
- The Marketing Planning Process.
- Types of Marketing Plans.
- The Marketing Audit.
- Corporate Objectives.
- Promotional Strategies.
Retail Marketing
- What is retail marketing?
- Changing role of retail marketing in the online world.
- Retailing concept.
- Types of retail marketing.
Content marketing
- What is content marketing?
- Content marketing as an effective part of a digital marketing strategy.
- Different types of content marketing.
- Content idea generation
- Long-term content planning.
- Blogging and guest blogging.
Content marketing
- What is content marketing?
- Content marketing as an effective part of a digital marketing strategy.
- Different types of content marketing.
- Content idea generation
- Long-term content planning.
- Blogging and guest blogging.
Email marketing
- What is email marketing?
- Email newsletters.
- Building conversions through email.
- Customer retention and re-targeting.
- E-mail marketing ethics and principles.
Website Planning
- Creating basic HTML pages
- Web graphics
- Designing & planning web pages
- Mobile web design
- Word-Press essentials
Lead Generation
- What is lead generation?
- What is the lead conversion process?
- How do you convert a lead?
- Contact management and segmentation strategies
- Lead conversion metrics.
- Strategic marketing
- Building objectives and budget.
- Popular digital marketing plans.
- Building a digital marketing plan.
- Web-metrics/tracking digital marketing plan.
SEO & SEM
- Understanding Search Engine Optimization (SEO).
- Keyword research and tools for Keyword research.
- Creating Content for SEO.
- Link Building and BackLinks.
- Schema Mark-up For SEO.
- Understanding Search engine marketing.
Pay Per Click (PPC)
- What is PPC management?
- Using PPC to drive web traffic
- Google AdWords
Social Media Management
- Introduction to Social Media Management
- Branding using social media
- Public Relationship Management
- Advertising on Facebook, Instagram, & Twitter
OUR CERTIFICATION
On completion of a program each participant gets a course completion, internship and outstanding performance certificates.
Course Completion Certificate is awarded to you for the dedication and time you have provided to learn and enhance your skills during your training.
Internship Completion Certificate is awarded to you after gaining practical exposure and work experience by successful completion of the capstone projects.
Outstanding Performer Certification is awarded to the extraordinary students who have performed exceptionally well during the training and internship periods.
What Our Clients Say
I enrolled at Acmegrade because I wanted to improve my career prospects. I was definitely not disappointed!! Their advanced course exceeded all my expectations. I not only got a better understanding of the subject but made my skills better as well. They even helped me get placed. Would definitely recommend it to anyone looking to improve their careers.
Bhavesh Pachauri
/ Associate Software Engineer, Infosys.
I would absolutely recommend Acmegrade to everyone. Their mentors are excellent. Very accommodating and great teachers. Their online classes and recorded sessions helped me learn at my own place. Their internship program helped me gain not only experience but confidence in myself.
Aryan Mukesh Nigam
/ Software Engineer, EY.
Acmegrade is absolutely fantastic. They kept all their promises in terms of teaching and skill development. Their internship was great for me too. I got all the training I needed and even got my foot in the door. Acmegrade even helped me get placed and start my career. If you’re young and can’t find a way to start your career you should definitely enroll with them.
Sashi Shuman
/ Student, Xavier University.
Everything they say on their website is true. They give you everything you need in the classroom, and the opportunity you need in the industry. Students that perform well during their sessions and during their internship get complete support from the Acmegrade team during your placement process.
Vibhor Tyagi
/ Technical Associate, PwC..
The Machine Learning course at Acmegrade helped me understand the concepts and growth of this field. I was amongst the first few batches of SRM to get a super dream and dream placement in one of the leading companies - Amadeus and Bank of America. I believe the recruiters can see through our resume how much effort we have put into ourselves throughout the years and that I owe to ACMEGRADE. This is a platform that I absolutely recommend!
Tanya Srivastava
/ Apprentice, Bank of America.
Enrolled for Acmegrade’s digital marketing courses. I can definitely say that I am not disappointed. All the important concepts such as SEO and social media management were explained well and in-depth. They also made sure we knew how to use these to practically apply these skills. Thanks to them I am now working full time as a marketing strategist. Sincerely joining them is the best decision I have ever made.
Sourabh Dhawan
/ Sales & Marketing, Urban Piper.
Data Science - we all have heard about it enough to know that this is one of the leading programmes. It is a vast domain which I had the opportunity to learn from ACMEGRADE. It has not only benefited me with the skills for developing algorithms and understanding data but also gave me an early start into making this my expertise. Today I prepare for my masters by having known what I want to do with my life and I thank ACMEGRADE for that.
Tanya Singh
/ Associate Software Engineer, Legato.
I have always wanted to design cars. I feel like my dream is within reach once again. Every single subject down to the smallest detail, is explained well and with clarity. Their mentors are incredibly patient and answer all your doubts. Finally, their internship let me work in the industry of my dreams. I couldn’t be happier with Acmegrade. If you’re young and looking for a way to get your foot in the door, or just want to learn, then take my advice and enroll with Acmegrade today.
Jayanth Erukulapathi
/ Software Engineer, Cognizant.
They say Internet things is the future. Well, Acmegrade is the future of education. They are 100% true to their word. They don’t just teach you; they make sure you are industry-ready the moment your course is over. Thanks to their IOT course I am now a professional Software engineer. Thank you for everything, Acmegrade!
Maya Shivani
/ Software Engineer, Capgemini
After the pandemic started, I was honestly bored and had nothing to do. That’s when I found Acmegrade. I was curious and decided to enroll for their AutoCAD course. Long story short, it was worth every rupee. I learned everything I needed to down to the expert tips and tricks on AutoCAD. The project after my internship was extremely engaging. I’m extremely grateful to Acmegrade for the knowledge and experiences they have given me.
Jogi Naidu
/ Associate Software Engineer, Cognizant.
Thanks to Acmegrade’s Finance course I am currently working as an Analyst. They delivered on everything they promised. I had a great learning experience and enjoyed my internship. Would definitely recommend Acmegrade to anyone who still wants to learn.
Harish Desapalli
/ Analyst, Goldman Sachs.
If you want to get into full stack web development but don’t have time to get into a university then enroll for Acmegrade’s full stack web development course. At least that’s exactly what I did. Thanks to Acmegrade and their great mentors I am now able to design excellent websites and landing pages. If you’re looking to broaden your horizons, then I would highly recommend Acmegrade.
Kumar Pratik
/ Student, CU.Our Alumni Work At
Our alumni are already starting to make waves in their industries. Our former students are already working in high-profile industries and are shaping our futures.
PRICING PLAN
Student Dedicated Pricing Plan: "The pricing plans are pocket friendly to make the programs easily accessible and affordable for all."
PLATINUM
₹ 35000
- Course Duration : 6 months
- Live classes : 80 Hours
- Video Content : 100 Hours
- 3 Major + 2 Minor Projects
- Program Completion Certificate
- Co-branded internship Certificate*
- 100% Job Guarantee (T&C Applied)